Our Good Products identified the need for a premium, fast-acting hemp edible in an evolving industry. The company launched the first chewable, nanoemulsified Delta-8 tablet, designed for rapid absorption and consistency.

As Brand Director, I led the development of the brand’s visual identity, market positioning, and communication strategy, ensuring strong industry presence. Beyond branding, I contributed to R&D, business development, and cannabinoid expansion strategies. Market growth was driven through B2B outreach, industry fairs, and direct partnerships. Though regulatory challenges led to closure, Our Good set new industry benchmarks in innovation and product design.